Brand Upwork Blog
Outbound Marketing for your Business Success
Outbound marketing is any type of marketing where the company first contacts its audience and potential customers. It is the traditional form of marketing in which a company initiates a conversation with a potential customer or lead. This means you will usually need...
Common Marketing Mistakes that Startups Make
Marketing is one of the most important and exciting aspects of business ownership for any company, no matter what industry it's in. Without a good marketing strategy, there is no way for customers to hear and know about your goods and services, or about the nature of...
Using Hyperlocal Digital Marketing
Hyperlocal Marketing is a kind of advertising, When consumers search for particular products near the location on their smartphones, then let them visit or call through, or a call to an action-oriented ad that pops up with a phone number and a map with location....
How To Generate Leads on WhatsApp
Whatsapp Marketing is one of the best and most effective ways to reach your clients directly. Leads generated through WhatsApp are hot and have high potential, as they have trusted your business and taken a step to communicate with your business. To generate potential...
How To Transform Your Business Into A Brand
Brand Building can be one of the most significant things you can do for your new or existing business. A solid brand-building process can transform your business from a small player into a successful competitor. You’ll discover that your customers will develop a...
The Importance of Brand Guidelines
A brand guide is a document that details a company’s visual identity, along with rules and guidelines for any public-facing communication. Brand guides set forth rules for official logo usage, font type and color, typography, and tone, along with the brand’s mission...
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